Brand Identity highlights, bringing design and strategy together to change industries, actions and cultures for the better.
A strategic new identity, driven by core values of Unity > Opportunity > Progression, all to champion the UK's creative communities.
Building brand and motion consistency with Paramount+ for it's global territories on social, broadcast and out of home.
Not only striking the balance between art and tech for MultiVitamin's brand, but bringing it's five studios together with an industry first "collaborative sonic identity".
Re-branding the UK's oldest food gifting service with the sincerity of a personal touch.
Extending the Network4 brand world through a set of five themed channel idents, and new streaming service logo.
A performance skiing apparel brand bringing revitalised energy into the sport; respecting quality while redacting outdated principles with elegant yet rebellious art direction.
For a client re-imagining what modern student accommodation means, "new perspectives" became the brand's leading design principle.
Committed to new perspectives we hired local students to share recommendations on their cities so you already feel at home. We created Spotify playlists for studying, exercising, cooking, partying and relaxing. And made the digital experience as interactive as possible.
Capturing the iconic energy of horse racing to mark a dynamic new era in the sport; Motion that fans instantly recognise and love.
Twisted's thinks "learning to cook should be fun, stimulating and full of personality". Each visual, interaction and copy line embraces that.
* With credit to:
Studio Hansa: Paramount+, Network4
Vitamin London: Creative UK, Future Generation, Twisted Food, Hampers.com, MultiVitamin, Van Loon Sport, The Racing Manager
Put simply,
I want to do great work, for and with, great people.
* You can find me at:
yes.robertlloyd@gmail.com